Information Technology And Business Strategy Assignment Case Study

Read the Zip Car Case Study and discuss the how their information technology supports their business strategy…

Zipcar is an answer for customers who want to rent a car for a few hours in their home city rather than for a few days from a traditional rental agency. Car reservations are for a specific pick‐up time and location around the city, often in neighborhoods so the customers need only to walk to pick up their reserved car. Customers apply for a Zipcard, which enables them to reserve a car online and unlock their car when they arrive at its location. Information Technology And Business Strategy Assignment Case Study Paper