Health Communication Campaigns Evaluation

Progressive chronic kidney disease (CKD) failure and kidney diseases are increasing at an alarming rate. Risk factors for kidney problems are well described and include hypertension, diabetes, and family history. Fortunately, kidney problems risk can be reliably determined through novel risk prediction algorithms. However, despite the remarkable advance in technology where it has become possible to successfully screen patients and predict kidney progression, a large portion of the world population is still unaware of theirs diseases and their risk exposure. According to a report by the National Kidney Foundations Kidney Early Evaluation Program, an evaluation of 100, 000 participants revealed a prevalence rate of over 25%, but only a paltry 9% of the participants were aware of their diagnosis. It is noteworthy that multi-faceted health campaigns targeting various groups particularly high-risk populations in an attempt to increase awareness of CKD risk factors, and encourage people to seek medical care and screening have been conducted. However, without individual patient awareness participation, it will be difficult to affect health outcomes associated with CKD.Health Communication Campaigns Evaluation